Every plan includes plain-English analysis, supporting evidence, AI explanations and questions to ask your agency. The tier is based on combined monthly Meta and Google ad spend.
For £5,000–£15,000 combined monthly ad spend
Every tier should include the core promise. Higher plans reflect greater data volume, account complexity, history and refresh needs—not a weaker explanation for smaller customers.
For smaller businesses beginning to demand clearer reporting.
For growing accounts where more campaigns and decisions need oversight.
For businesses with meaningful Meta and Google budgets and more data to analyse.
For larger accounts requiring deeper history, analysis and reporting volume.
A tailored plan can account for history, account count, data volume and refresh frequency.
Advertising spend changes throughout the month. The intended billing model uses a completed period and keeps the assigned band stable until the next renewal review.
Combine the selected Meta and Google accounts.
Use a completed period rather than a volatile daily figure.
Keep the customer's monthly price predictable.
Allow sensible admin overrides for unusual circumstances.
See spend, tracked value, position against target and the most important concern.
View adverts beside their spend, tracked results, attention signals and evidence level.
See which searches were relevant, converting, expensive or potentially wasteful.
Generate a complete set of prioritised agency questions, then reopen it without using another allowance.
See which historic winners are still active, paused or worth discussing for a controlled retest.
See stale syncs, missing values, tracking concerns, low volume and attribution limitations.
The intended model uses the combined completed-period spend from the Meta and Google advertising accounts included in your subscription. The exact billing rules will be shown clearly before launch.
No. The intended approach is to assess a completed period, assign the next billing band and keep that band stable until the next renewal review.
Yes. The combined product is designed to give one owner-friendly view while analysing Meta and Google differently behind the scenes.
No. A monthly AI Agency Brief is generated once and saved. You can reopen, copy and use it as often as you like without another AI request.
One brief contains three to six prioritised questions, why each question matters and the supporting account evidence. Higher tiers include more fresh briefs each month.
The launch plan includes a simple free trial so businesses can connect an account, see the experience and decide whether the product provides useful clarity.
No. AdSpend Lens is a read-only visibility and explanation product. It does not manage, pause or edit your campaigns.